CABANGA UDABA 17
LIZA KOSHY
Amazwi kaShaday Stewart
YONKE i-FASHION DIOR
Iphupho lezinkanyezi zaseHollywood lidlala ngendlela ehluke kakhulu kulezi zinsuku. Vele ubuze uLiza Koshy oneminyaka engu-25, usomahlaya ozenzele yena, umlingisi, kanye nomsakazi we-TV owasuka ekuthumeleni amavidiyo ayingozi ku-Vine waze waqamba amahlaya akhe e-YouTube Original futhi waxoxisana nowayengumongameli u-Barack Obama eminyakeni embalwa edlule.. Njengabadali abaningi enkathini yezokuxhumana, U-Koshy ucishe weqe abalindisango bomhlaba wezokuzijabulisa ngokwakha ukulandela ku-inthanethi okuhlaba umxhwele kakhulu ukuba ungakunaki..
Cabanga ngesincane, owesifazane osemusha ongenaso isihlungi esigijima ngaphakathi kwe-labyrinthine Wonderland esiyazi njenge-IKEA. Uhambo oluvamile lokuyothenga kunoma ubani omunye luba ukubalekela okungenangqondo ku-Koshy ojabulela amazwi amabi, uphendulela imibukiso yefenisha ibe yisiteji sakhe somuntu siqu, kanye nokudla okulula esitsheni esisayinwe sesitolo ngenkathi simemezela, “Awekho amanye amabhola emhlabeni angenza ngijabule ngale ndlela.”
Indlela yamahlaya ka-Koshy enganaki futhi exakile iyilokho kanye abantu abaningi abakudingayo njengamanje ngesikhathi lapho kunokumnyama okungaka okulenga ezimpilweni zethu zansuku zonke.. Umzuzwana owodwa, uzibhala egxuma ephuma endizeni, kanye nomzuzu olandelayo, uhlola ukunambitheka kwamakhukhamba noma udansa namajeke obisi esitolo segrosa.
“Kuwudumo,Kusho uKhoshi. “Ngiyazi ukuthi nginikeza usizo, impumuzo efanayo engiyithola kwabanye abaculi abangisiza ukuthi ngiqhubeke nosuku.” Ama-gags azizwa elula futhi evaliwe, kodwa ukuzwela okuhlanganisiwe kwenkanyezi esafufusa, ubuntu obuphansi, kanye nokuzimisela okuphelele ukuba yisiphukuphuku kukwenza kucace ukuthi umcabango omningi uya endalweni yakhe yamahlaya..
Buka nje 10 imizuzwana yevidiyo eyodwa, futhi uzovuma ngokushesha ukuthi ukwenza abantu bahleke yilokho uLiza Koshy azalelwa ukukwenza. Uma lokho akwanele ukukukholisa, cabanga nje ukuthi iziteshi zakhe ezimbili ze-YouTube - uLiza Koshy noLiza Koshy Too - zinengqikithi ehlanganisiwe cishe 25 ababhalisile abayizigidi. Futhi ngokusekelwe ezihlokweni zakhe ezihlobene kanye nomuzwa obukhali wamahlaya, U-Koshy uthole umdlalo omnandi wamasizini amathathu wohlelo lwakhe oluthi "Liza on Demand." Kusuka 2018 ku 2021, uchungechunge lwe-YouTube Premium lulandisa ngezigigaba zesisebenzi se-gig esiyindiza esidonsa kanzima ukuze siziphilise ngokwenza imisebenzi ewuju ngenxa yabathengi abasukela ku-narcissistic kuya kokuminyene kuya kokudwetshiwe..
Ngaleso sikhathi, U-Koshy wayenedumela lobuso bakhe obunama-nutty kanye namahlaya angokomzimba. Nakuba amehlo akhe amakhulu ansundu mahle ngokungenakuphikwa, amahlaya akanankinga ukuwakhipha abe ngaphezulu-phezulu noma abukeke ngamehlo eqhude futhi egida ngenkathi eziphonsa esimeni esingesihle ngemuva kwesilandelayo.. Uzophinde umbambe eshintsha phakathi kokushesha, amazwi ahlekisayo kanye nokuvelayo okuhlekisayo noma ukuphuka njalo udonga lwesine ukuze uqiniseke ukuthi uyazi yonke imicabango ecasulayo ehamba ekhanda lakhe nganoma yisiphi isikhathi..
Naphezu kokukhuphuka kwakhe kodumo ngendlela engajwayelekile, U-Koshy uzithole ebamba i- 2019 Forbes 30 Ngaphansi 30 uhlu kanye nohlu Lwesikhathi Lwabantu Abanethonya Kakhulu Ku-inthanethi. Ngakho, Kanjani wenza lo mgqugquzeli okhula ngokushesha uguqula umuzwa wakhe wokuhlekisa ube uhlobo oluhlobene?
Kokunye, U-Liza uveza uhlobo lweqiniso olungenamahloni olukhanga izinkulungwane zeminyaka kanye no-Gen Z. U-Koshy uyingxenye yeqembu elikhulayo lamahlaya nabalingisi besifazane abenqaba umbono wokuthi kufanele bawudlale ngokuphepha., kufanele futhi uzibambe, noma ufihle i-goofy, izingxenye ezingcolile zomlingisi wabo ekubukeni komphakathi. Akesabi ukwethembeka nokukhuluma ngezihloko ezibalulekile kuye, kodwa kungenzeka ukuthi abungaze ukuba yisiwula, engaphelele, futhi phezulu. Ngisho nasesikhundleni sokufundisa sezimonyo nesokunakekela isikhumba seVogue, umlingisi we-offbeat akakwazi ukusiza ukuthatha ikhefu ukuze "enze okuxakayo ngemuva" (a.k.a. twerking).
Wazalelwa u-Elizabeth Shaila Koshy, umlingisi onamakhono amaningi wakhulela e-Houston, Texas, nodadewabo ababili abadala, ubaba wakhe uJose, kanye nonina, John Carol. Esikoleni esiphakeme, ULiza wayengukaputeni weqembu lakhe lomdanso futhi esejwayele ukuculela izethameli ezimagange. “Ngesikhathi ngikhona 5 noma 6 — Angisakhumbuli ukuthi ngenzani — kodwa nganginomkhaya wami, futhi ngiyakhumbula ukuthi umalume wangibiza 'ngokushesha.' Futhi lokho kuvele kwanginamathela ngempela."
Njengosemusha, waqala eVine 2013 ngenkathi isiza sokusingatha ividiyo sasisemusha, futhi waba i-trendsetter yokuqala. Ngenkathi ividiyo yakhe yokuqala bekuwumdanso ojabulisayo we-impromptu phezu kwemoto, washeshe wabona ukuthi ukujabulele ukujabulisa abantu ngama-skits ahlekisayo. Ngesikhathi uVine ephuma emsebenzini 2017, Isiteshi sika-Koshy, I-pike, wahlanganisa abalandeli 7 izigidi eziqinile.
Ngaphandle kwenhloso yokwehlisa ijubane, U-Koshy udlulisele isenzo sakhe sowesifazane oyedwa ku-YouTube. Ezibiza ngokuthi “Liza intombazanyana ensundu,” Koshi, ongowokudabuka eNdiya naseJalimane, kwenyuka ukuduma njengoba amavidiyo akhe efinyelela izithameli eziningi. Ngasohlangothini lomuntu, umfundi osanda kuphothula esikoleni samabanga aphezulu wayesanda kuqala ukufunda i-business marketing eNyuvesi yase-Houston. Ngesibusiso somndeni wakhe, wasiyeka isikole 2015 futhi wathuthela eLos Angeles ukuze enze konke emsebenzini wakhe.
Futhi ukugembula kwaba nemiphumela emihle. Ngu 2017, U-Liza waqashelwa “njengobuntu be-YouTube obushesha ukufinyelelwa 10 ababhalisile abayizigidi.” Ngalesi sikhathi, Ngaphezulu kwesilinganiso, isitudiyo semidiya esisekelwa uLorne Michaels, uyibonile impumelelo ka-Koshy futhi wayefuna ukunxenxa abasafufusa ngohlelo lwakhe lokuqala lwe-YouTube. Akukhona nje kuphela ukuthi i-"Liza on Demand" ibikade ibukwa kakhulu ku-YouTube ngesizini yayo yesibili 25 ukubukwa kwesigidi, kodwa ukudlala kuka-Koshy kwamsiza ukuthi awine Imiklomelo Yokusakaza Ye-Instant Breakout Creator, Best Comedy Series, kanye Nokulingisa Komdlalo Wamahlaya.
Endleleni, amagigi alokhu engene (nokwenza ubuso bakhe bubonakale kusikompilo olujwayelekile lwe-pop). Ku 2016, uvele njengo-Aday ku-"Boo! I-Madea Halloween” futhi ifakwe inkanyezi njengo-Violet Adams ochungechungeni lwe-Hulu Original horror oluthi “Freakish.” Uqhubekile nokudlala indima ephambili futhi wakhombisa isizinda sakhe sokudansa njengoJasmine Hale ku-“Work It.,” ifilimu ye-Netflix Original emayelana neqembu lomdanso we-ragtag. Ngokushesha, U-Koshy usezodlala emdlalweni 2022 Amahlaya aholwa nguTom Ellis, “Abadlali,” kanye nomdlalo othokozisayo ongokwengqondo ozayo, “Umuntu Wekati.” Uyaqhubeka nokukhulisa umsebenzi wakhe wokuzijabulisa njengomlingisi wezwi.
Kulo lonke lolu hambo, Ukuqhubeka kuka-Liza kunwetshiwe ukuze kufake igigi eyodwa yokubamba emnandi ngemuva kwelandelayo. Uphathe ngokuhlanganyela umbukiso wangaphambili weGolden Globes 2017, uxoxisane nosaziwayo kukhaphethi obomvu e 2018 futhi 2019 Wahlangana noGalas, futhi wayibulala eceleni kukaRyan Seacrest e-Dick Clark's New Year's Rockin' Eve in 2021. Ubuye waba ngumsizi emqhudelwaneni womdanso we-Quibi othi “Floored” kuwo 2020 kanye nokuqalisa kabusha kwe-“Double Dare” ku-Nickelodeon (2019) kanye “Nesamba Sesicelo Sibukhoma” ku-MTV (2017).
Iqiniso, akuvamile ukuthi umgqugquzeli wenkundla yezokuxhumana awele ngokuphelele esigabeni esikhulu ngendlela uLiza enza ngayo, kodwa izindaba ezifana nezakhe azifani neze ngaphambili. I-inthanethi isiphenduke inkundla yokufakazela yabathokozisi abazimisele ngokuthatha amashansi, Isinyathelo ngaphandle kwendawo yabo yokunethezeka, futhi baqhamuke nezindlela ezintsha zokuzilulaza ngokuzijabulisa kwethu. Ku Liza, ngezinye izikhathi lezo zikhathi zegolide zizobandakanya ukugijima nge-yoga, ehluleka ngokudabukisayo kwezobuciko bokulwa, noma ukwenza ezinye izinto ezijwayelekile…ngokuxakayo.
Umthwebuli wezithombe uDennis Tejero
Isitayela u-Ali Mandelkorn
Makeup Dominique Della
Izinwele zeGraham Nation
Setha Idizayini u-Eric Quintana
Umsizi Wesitayela uDrew Cockrell
Umsizi Wesithombe u-Alecia Rodriguez
Umsizi Wesithombe u-Evadne Gonzales
