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Okwu site na Katie Farley
ThreeThreeFourSeven bụ obere ụdị ejiji dabere na Montréal, Onye isi ihe okike Courtney Pedersen wetara na ndụ ma ejiri ya mara ya, ụkpụrụ omume – na-ebu usoro izizi na nka iji chepụta. Emepụtara ya na ọgụgụ isi na nghọta dị mma gbasara ihe owuwu, ThreeThreeFourSeven na-elekwasị anya na ejiji nwayọ, crafting otu-nke-a-ụdị iberibe, nke a na-enweta site na mkpasu iwe, multi-media ọdịnaya.
Nwa ụbụrụ nke ika ahụ debanyere aha na ụlọ akwụkwọ Kootenay nke Arts ebe ọ gụrụ akwụkwọ, nke mechara soro Ejiji Ejiji dị na kọleji Lasalle. N'ime 2015 Pedersen mere Mtl ya ikpughe na Ememe Mode Design na kemgbe oge a emeela nyocha n'ime ụlọ ọrụ okike., discovering innovative methods to exhibit her work. “I started my own label because I wanted creative control” explains Pedersen, “and to be able to create my own little world and project those inner fantasies outward.” Each garment and unique project that is created experiences a DIY and intuitive process, which is mindful and accompanied by a compelling narrative that takes into careful consideration of life after the design questioning the relationship we have with our clothing.
Materials that have been pre-loved at an earlier stage are therefore reconditioned and independently designed and deconstructed. A significant part of the label’s identity is its affiliation with being ethically minded, Ebe a na-ewughachi uwe ị na-ahụ na Pọtụfoliyo Pedersen mgbe niile site na ihe ndị gara aga. Ọ na-ekweta, sị: “Enwere m isi ike, na-esikwa ike n'ịdịgide adịgide ruo n'ókè nke na m ga-anabata erughị eru maka ihe ịga nke ọma m”. “N'ezie, ọ bụghị banyere isi okwu, ma echere m na nke ahụ dị nnọọ iche na ụlọ ọrụ jupụtara na asọmpi siri ike dị ka ejiji. "
Ọdịdị a na-emegharịgharị ya na-eme ka uwe ahụ bụrụ ihe na-adịghị mma ma jiri akọ na-ebu ihe na-adịghị mma si otú ahụ mara mma nke nwanyị kwesịrị ekwesị maka ọkwa nchịkọta akụkọ.. ThreeThreeFourSeven anaghị elekwasị anya na mmepụta na oriri nke ejiji kama na-ekwu maka mkpa nke usoro nhazi na evolushọn., where the brand is additionally mindful of the emotive and fairytale aura that the garments instill.
“When I contextualize my clothes through photography or film, I am always trying to achieve a sense of escapism. I hope my work can give people a bit of a break from troubled times and just a moment to escape and to dream.” This sense of escapism is reflected amid the reoccurring and overtly feminine and romantic aesthetic that characterizes the brand’s individuality, with techniques that are continually evolving.
Concerning the designer’s current collection, she describes how she “loves the more sculptural offerings of the flouncing and the softer more fluid side of the ruffles. The movement of the silk ruffles especially is divine. Ozugbo ị na-eyiri uwe mwụda ahụ, ọ dị gị ka ị na-ese n'elu ikuku."
Uwe na-ebupụta mmetụta akụkọ ifo, ka ị na-etinye aka n'ụzọ echiche na-adigide - nke ahụ bụ ThreeThreeFourSeven.